Past Event

TechTO: Marketing

TechTO: Marketing | June 5th, 2024

Tessa Ohlendorf
Founder at Fabric Folk, Advisory Board Member at Work Time Reduction
Matt Panousis
Co-Founder & COO at Monsters Aliens Robots Zombies (MARZ)
Alyza Keshavjee
Head of Consumer Insights, Canada
Jeff Lancaster
Head of Agency Development, Canada
Kipp Gearhart
VP of Sales at Intent HQ
Alex Panousis
Chief Growth Officer of Thinkingbox

TechTO: Marketing | June 5th, 2024

Jun 5

6:00pm - 9:00pm ET

Attend
Watch Recording

What's It About?

**BUY TICKETS HERE: https://ti.to/techtoronto/techtomarketing-jun5-2024

WHERE: OneEleven (on the 4th Floor)

ADDRESS: 325 Front St. W, Toronto, ON

WHEN: June 5th, 6PM - 9PM ET (Doors open at 6PM)

OneEleven is located minutes from Union Station with underground parking located at 315 Front S. W.

Unlock the power of marketing in the tech sphere at TechTO: Marketing. Dive into a dynamic fusion of strategy, creativity, and innovation as industry pioneers share insights and best practices.

Attend TechTO: Marketing to be inspired, master the art of tech-savvy marketing, discover the strategies that will propel your brand to the forefront of the digital landscape and accelerate your business growth.

WHAT TO EXPECT:  

- Inspiring presentations on lessons learned

- Fireside discussions exploring the stories behind the success

- Food and drink (included in your ticket price)

- 250+ community members

- TechTO's infamous After Party

SCHEDULE:

6:00 pm — Doors open and networking

7:00 pm — Community open mic, speaker presentations and panel

8:30 pm — Continued networking

9:00 pm — After Party

Ticket Policy: Tickets for this event are non-refundable and non-transferable. ‍

Event Speakers

Tessa Ohlendorf

Founder at Fabric Folk, Advisory Board Member at Work Time Reduction

Tessa is the founder of Fabric Folk, an AI-driven business consultancy focused on upskilling workplaces and promoting a tech-centric learning culture. Having honed her skills in search, media, programmatic, and analytics within New York's media tech sector, Tessa returned to Toronto in 2011 to establish the programmatic unit at IPG Mediabrands. She then advanced to lead the Google partner program in Canada and manage the Media.Monks team at the full-service agency MightyHive/Media.Monks. Her innovative, tech-forward, and people-centric approach has earned multiple accolades, including "Top Women in Media and Ad Tech 2022" by AdExchanger and Admonsters, and two 2023 "Best Workplace" awards from Great Place to Work (Best Workplace for Women, and Best Workplace Managed by Women). Fabric Folk, her newest venture, is a change management and implementation consultancy for agencies and brands that first educates, and second embeds practical AI solutions. Fabric Folk aims to simplify AI use cases in the workplace, and works with a business to shift to a culture of curiosity and experimentation. Committed to making AI accessible to all levels of an org, Fabric Folk partners to ease the pain of organizational transition into the AI era. Fabric Folk aims to embody what it means to be a collaborative, trusted and uplifting partner through the evolution of AI at work.

Matt Panousis

Co-Founder & COO at Monsters Aliens Robots Zombies (MARZ)

Matt is the co-founder and COO of Monsters Aliens Robots Zombies (MARZ). Prior to launching MARZ in 2018, he co-founded Toronto-based SaaS company ACTO. Matt holds a Juris Doctor degree from Queen’s University, and was named an EY Entrepreneur of the Year Ontario Finalist in 2023.

Alyza Keshavjee

Head of Consumer Insights, Canada

Alyza Keshavjee is the Head of Consumer Insights at Google Canada. In her role, Alyza harnesses the power of Google data to deliver relevant and unique consumer and business insights for Canada’s largest advertisers. Alyza has built high performing teams in analytics, marketing, technology, agile development and strategy at Google, Manulife and at the Boston Consulting Group. She is a graduate of the Richard Ivey School of Business at Western University and holds an MBA from Harvard Business School.

Jeff Lancaster

Head of Agency Development, Canada

Jeff Lancaster is a seasoned leader and expert in digital marketing, with over 25 years of experience in the industry. He is the Head of Agency Development for LinkedIn Marketing Solutions Canada, where he helps the world's biggest agencies and their clients harness the power of LinkedIn's platform to achieve their business goals. As the Chair of the Board of Directors for the IAB Canada and Professional Advisory Council for the Pilon School of Business at Sheridan College , Jeff also plays a pivotal role in advancing the digital media and advertising ecosystem in the country.

Kipp Gearhart

VP of Sales at Intent HQ

Kipp Gearhart is a seasoned leader in the data and marketing technology industries, with extensive expertise in SaaS-based AI/ML platforms. With over two decades of experience, Kipp currently serves as the Vice President of Sales at Intent HQ, 2024 AI Company of the Year and FT1000-listed rapidly growing European business, the world’s first AI Platform for predicting customer behavior and intent using its client’s own first-party data with embedded privacy preservation. Educated at Dickinson College with a BA in Ibero-American Studies, Kipp is also multilingual, fluent in Spanish and Portuguese alongside his native English, which positions him uniquely for international business strategies. His commitment to team-building, mentoring, and leadership is reflected in his active participation as a board member and volunteer at several non-profit industry and community organizations.

Alex Panousis

Chief Growth Officer of Thinkingbox

Thank you to our partners

We’re grateful for the organizations that support our mission of growing and diversifying Canada's technology ecosystem.

TechTO: Marketing | June 5th, 2024

Jun 5

6:00pm - 9:00pm ET

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